Alta Moda by Mario Testino
I am THRILLED that I had the opportunity to view the ALTA MODA exhibit by Mario Testino. It did not disappoint. I HIGHLY recommend a trip to Peru via New York through the eyes of the famed fashion photographer’s eyes.
ALTA MODA by Mario Testino
November 20, 2013−March 29, 2014
The Queen Sofía Spanish Institute, under the chairmanship of Oscar de la Renta, will be the first American venue to present ALTA MODA, a series of photographic portraits by acclaimed photographer Mario Testino. Known primarily for his work in fashion magazines, Testino makes a bold departure with this series. Alta Moda—literally “high fashion” in Spanish—documents Peruvians in their vibrantly colored and ornately adorned traditional and festive dress from Cusco, one of the highest mountainous regions of Peru.
To create Alta Moda, Testino made several trips to Cusco city over a five-year period after discovering an archive of costumes from the region. He was equally inspired by the history of Peruvian photography, and in particular by the work of Martin Chambi, one of the first indigenous Latin American photographers. Testino worked closely with Chambi’s grandchildren and used recreated backdrops from the archive of the late Peruvian photographer.
While Alta Moda appears to reference the tradition of ethnographic photography, Testino has, in fact, captured several stories within each photograph. “I usually try to capture the moment, ” says Testino. “But with this series, I wanted to do something very different—not just with my own work, but also with the practice of photography. I tried to fit as much time and history into each frame as possible—from the traditional and festive clothing to the Chambi backdrops to the Peruvian people in them. Alta Moda is quite different from the portraits I am perhaps best known for.”
The accompanying catalogue—lavishly illustrated with full color plates—features essays by Mario Testino and Hamish Bowles and will be sold exclusively at Queen Sofia Spanish Institute.
ALTA MODA by Mario Testino will be accompanied by a series of related public programs that will additionally serve to reinforce the Institute’s mission of promoting greater awareness and understanding of the culture of Spain and the Spanish-speaking world in the United States through a steadfast dedication to advancing scholarship in the humanities and the arts. Please check the website www.qssi.org for a schedule of events.
This exhibition is partially supported by PromPeru.
Press inquiries and image requests: firstname.lastname@example.org or 212-628-0420.
QUEEN SOFÍA SPANISH INSTITUTE | 684 Park Avenue | New York, New York 10065 | T 212 628 0420 | F 212 734 4177 www.queensofiaspanishinstitute.org
Queen Sofía Spanish Institute was founded as The Spanish Institute in 1954 to promote greater awareness and understanding of the culture of the Spanish-speaking world in the United States, and was renamed in November 2003 to recognize the support given to the Institute through the years by Her Majesty Queen Sofía of Spain. Since its foundation, the Institute has sought to further its mission through a variety of programs in public affairs, science, and the performing and visual arts. The activities focus on particular aspects of Spanish culture, past and present, and the remarkable influence this culture has in the Americas. Throughout its 59 years, the Institute has maintained an especially strong commitment to the fine arts by exhibiting major masters and newly emerging artists from Spain, Latin America and Europe.
Queen Sofía Spanish Institute
684 Park Avenue
New York, New York 10065 T 212-628-0420 www.qssi.org
Monday–Thursday 10am–6pm Friday 10am–8pm
You may remember my post last summer about the Mate by Mario Testino at Net-A-Porter.
Well, I am so excited that most all of it is -30% on SALE.
Here are my wants….
Please do stop by and see this amazing exhibit if you find yourself in New York.
Remember to use my KEEP Gift Guides for Holiday Shopping ideas.